Translations:AY Honors/Business/Answer Key/112/en
From Pathfinder Wiki
the group of potential buyers the business is attempting to attract. A given target market is very product and business specific can be defined by some combination of geography, income level, and often other demographic characteristics like gender, age, marital status, faith, buying habits, interests, amd more. Most businesses will attract the occasional buyer from outside the target market as well, but if too many buyers are from outside the target market it is time to refine the target market.
