|Dress=Unlike in many other Muslim societies, women do not traditionally wear the veil, whereas men do. The most famous Tuareg symbol is the Tagelmust (also called éghéwed in Malian Tamasheq, or referred to as a Cheche, pronounced "Shesh", from Berber), an often indigo blue-colored veil called Alasho. The men's facial covering originates from the belief that such action wards off evil spirits. It may have related instrumentally from the need for protection from the harsh desert sands as well. It is a firmly established tradition, as is the wearing of amulets containing verses from the Qur'an. Taking on the veil is associated with the rite of passage to manhood; men begin wearing a veil when they reach maturity. The veil usually conceals their face, excluding their eyes and the top of the nose.