Translations:Adventist Youth Honors Answer Book/Outreach/Preach It/25/en

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When comparing media quotes remember to break everything down by the cost per thousand impressions and discard impressions outside your reasonable drawing area. 30 seconds of exposure to one hundred thousand listeners within 15 km of your event is worth far more than 30 seconds of exposure to a two hundred thousand listeners 75% of which are located 100 km away from the event.