AY Honors/Marketing - Advanced/Answer Key

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Marketing - Advanced

Skill Level

3

Year

2012

Version

03.11.2024

Approval authority

South American Division

Marketing Advanced AY Honor.png
Marketing - Advanced
Vocational
Skill Level
123
Approval authority
South American Division
Year of Introduction
2012


1

Have the Marketing honor.


For tips and instruction see Marketing.


2

Explain the following phases of the creative process:



2a

Perception of the problem



2b

Theorization of the problem



2c

Produce the solution




3

What is "brainstorming"? How can it be used in the Pathfinder Club?



4

Research and make a report on the four "Ps" that make up marketing techniques and explain how they can be adapted for use in the Pathfinder Club.


The 4 Ps of marketing is a famous concept that summarizes the 4 basic pillars of any marketing strategy: Product, Price, Place, and Promotion.


5

Know some positioning techniques and marketing strategy such as:



5a

SWOT



5b

Porter's forces



5c

BCG matrix



5d

Others that you consider interesting




6

Use creativity to produce a club presentation for your neighborhood or school. In this presentation, use at least 2 of the following resources:



6a

Video



6b

Web page



6c

Music or poem



6d

Banners, pamphlets, posters, etc.




7

Make a plan to publicize the club in at least 3 social networks.



8

Take a comprehensive marketing consultancy in at least 2 of the following departments and discover how to apply marketing resources to preach the gospel in the neighborhood.



8a

Youth Ministry



8b

Pathfinders



8c

Adventurers



8d

Music



8e

Evangelism



8f

Publications



8g

Christian Stewardship



8h

Temperance



8i

Women's Ministry



8j

Children's Ministry



8k

Adolescent's Ministry



8l

Sabbath School



8m

Personal Ministry



8n

Family Ministry



8o

Adventist Solidarity Action (ASA)



8p

Health Ministry



8q

Global Mission



8r

Education




9

How can the text of Philippians 4:8 influence and direct marketing practices, strategies, and ethics?




References